Link Building Solution.

Posted by Bijaya Behera on Sept,29,2008 in Link Building ..........

Link Building-:

Link BuildingNow that your website is published and your sitemap has been submitted to Google and Yahoo, it is time to begin your link building campaign. This section of SEO20/20 is devoted to teaching you the best, proven methods for successfully gaining links to your website. What is the purpose of link building? The purpose of building links to your website is to establish trust with the search engines. If you build your content according to Element 5 and you have designed the structure (blue print) of your website according to Element 4 then you will need exponentially fewer links in order to achieve top 3 rankings for your target keywords. This is a proven fact. When building links to your website you will need to ensure quality over quantity. If you build 3 "quality" links to each page of your website using varying anchor text then you will be able to dominate most markets online. All this is true provided that you have followed Element 4 & 5 prior to your link building campaign. I understand that some of the terms I have used in the above paragraphs may be foreign to you. The purpose of this section of SEO20/20 is to make you an expert link builder so dig in. Link Building .

Introduction – What Is SEO

Search Engine Optimization (SEO) is often considered the more technical part of Web marketing. This is true because SEO does help in the promotion of sites and at the same time it requires some technical knowledge – at least familiarity with basic HTML. SEO is sometimes also called SEO copyrighting because most of the techniques that are used to promote sites in search engines deal with text. Generally, SEO can be defined as the activity of optimizing Web pages or whole sites in order to make them more search engine-friendly, thus getting higher positions in search results.

One of the basic truths in SEO is that even if you do all the things that are necessary to do, this does not automatically guarantee you top ratings but if you neglect basic rules, this certainly will not go unnoticed. Also, if you set realistic goals – i.e to get into the top 30 results in Google for a particular keyword, rather than be the number one for 10 keywords in 5 search engines, you will feel happier and more satisfied with your results.

Although SEO helps to increase the traffic to one's site, SEO is not advertising. Of course, you can be included in paid search results for given keywords but basically the idea behind the SEO techniques is to get top placement because your site is relevant to a particular search term, not because you pay.

SEO can be a 30-minute job or a permanent activity. Sometimes it is enough to do some generic SEO in order to get high in search engines – for instance, if you are a leader for rare keywords, then you do not have a lot to do in order to get decent placement. But in most cases, if you really want to be at the top, you need to pay special attention to SEO and devote significant amounts of time and effort to it. Even if you plan to do some basic SEO, it is essential that you understand how search engines work and which items are most important in SEO.